SANJIT SENGUPTA

Sanjit Sengupta is Associate Professor of Marketing at San Francisco State University. His teaching interests are in the area of business-to-business marketing strategy, especially as it applies to technology products and services. His research has been published in numerous journals including the Academy of Management Journal, Journal of Marketing, Journal of Product Innovation Management, and Marketing Management. He has also provided executive training and consulting services to a number of national and Bay Area organizations. Dr. Sengupta received his Ph.D. in Business Administration from the University of California at Berkeley, his Master's in Management Studies from Bombay University, and his Bachelor of Technology in Aeronautical Engineering from the Indian Institute of Technology.