Graduate Business Programs in Electronic Commerce
College of Business
San Francisco State University

College of Business
San Francisco State University
1600 Holloway Avenue
San Francisco CA 94131

Ph: 415-338-1935
Fax: 415-338-6237
email: mba@sfsu.edu
www.sfsu.edu/~mba
 
 
 
 
 
 
 
 

Companies that have hired SFSU graduate students:

OldNavy.com
  Wells Fargo Online
  sfinteractive.com
  Babycenter.com
  Audiobase.com
  Sleepwear.com
  Pacbell.net
  Razorfish.com
  Petopia.com
Net Perceptions.com

The College of Business at San Francisco State University offers Master of Business Administration (MBA) and Master of Science in Business Administration (MSBA) programs in Electronic Commerce (EC).  These programs are designed to prepare graduates for management careers in business-to-business and business-to-consumer electronic commerce.  The MBA program is a general business management program with limited specialization in electronic commerce.  The MSBA program is an in-depth program concentrating in electronic commerce. 

 

The MSBA Program 

in Electronic Commerce

The MSBA program provides students with an in-depth understanding of the planning, development, and management of electronic commerce applications.  Students gain a grasp of both the technical and marketing aspects of electronic commerce as well as how EC fits into overall business strategy.  Core courses in the emphasis cover:  design and development of electronic commerce Web sites, data communications and network technology, management of electronic commerce projects, and marketing concepts related to electronic commerce.  Elective courses allow students to pursue selected technical or non-technical topics in depth. 

For the MSBA program in Electronic Commerce, students must complete ten graduate-level business courses.  The program contains eight required courses and two elective courses.

 

The required courses are:

  • Seminar in Advanced Computing Applications for Management

  • Seminar in Electronic Commerce Site Design and Management

  • Seminar in Distributed Data Processing

  • Seminar in Information Systems Resource Management

  • Internet Marketing

  • Strategic Marketing or Financial Analysis and Management or Seminar in Organizational Design and Change

  • Seminar in Strategic Management

  • Research Project

Elective courses include:

  • Seminar in Advanced Multimedia Application Development

  • Electronic Commerce Marketing Strategy

  • Seminar in Advertising

  • Seminar in Data Analysis

  • Management Control Systems

  • Overview of the Entrepreneurial Process

  • New Venture Finance

The MBA Program 

in Electronic Commerce

The MBA program provides students with a general knowledge of business management while allowing each student to develop an understanding of selected aspects of electronic commerce.  Students may choose to emphasize technical topics related to EC, marketing aspects of EC, or combinations of these or other business areas.  Courses that students may elect to take cover the design and development of electronic commerce web sites, Internet marketing, electronic commerce project management, marketing strategy for electronic commerce, data communications, multimedia application development, and other business aspects of electronic commerce.

For the MBA program in Electronic Commerce, students must complete ten graduate-level business courses, six of which are required and cover general business topics.  Of the remaining elective courses, students must select three in electronic commerce and a fourth in any area of business. 

For complete requirements for the MSBA or MBA program refer to the San Francisco State University Bulletin or the College of Business web site:  www.sfsu.edu/~mba

Faculty

The courses in the program are taught by experienced faculty in the College of Business.  Faculty have received Ph.D.s from top-rated programs such as Harvard,  Stanford, and U.C. Berkeley.  The faculty has extensive teaching and research experience, numerous publications, and significant consulting experience in electronic commerce.

Facilities

The College of Business provides complete computer facilities for course work, although each student is encouraged to have his or her own personal computer.  The College maintains a local area network (LAN) with all necessary computer hardware and software for student use.    An advanced computer laboratory in the College of Business has specialized computer hardware and software for use in certain courses of the program.  The University provides complete Internet access for all students.

Accreditation

The College of Business is fully accredited at both the undergraduate and graduate level by the International Association for Management Education (AACSB).

"San Francisco State provided me with schedule flexibility, outstanding business education, and experiences working with local companies as part of my course work.  I graduated from SFSU with an outstanding degree and the experience that has prepared me for a successful career as an executive in the information technology industry." 
Matthew M. Pease, 
Managing Director of Microsoft Northern California Division

For More Information

  • For more information about the graduate business programs in Electronic Commerce contact an Electronic Commerce graduate advisor (list at the right).  
  • For details of suggested electives for an electronic commerce information technology focus, contact advisors in the Business Analysis and Computing Systems (BACS) Department
  • For details of suggested electives for an electronic commerce marketing focus contact advisors in the Marketing Department.  
  • For details of suggested electives in other areas, contact the respective departments.
  • For an application for admission to the graduate program in business contact the following:

Graduate Studies Office
College of Business
San Francisco State University
1600 Holloway Avenue
San Francisco, CA 94132

Phone:    415/338-1279
Fax:        415/338-6237
E-mail: mba@sfsu.edu 
Web:  www.sfsu.edu/~mba

Electronic Commerce Graduate Advisors
2000-2001

Business Analysis/Computing Systems
Sultan Bhimjee, Ph.D.
   sbhimjee@sfsu.edu

Sam Gill, Ph.D.
   sgill@sfsu.edu

Ron Henley,  Ph.D.
   rhenley@sfsu.edu

Robert Nickerson, Ph.D.
   rnick@sfsu.edu

Marketing
Deborah Lowe, Ph.D.
   dlowe@sfsu.edu

William Perttula, Ph.D.
   perttula@sfsu.edu

Sanjit Sengupta, Ph.D.
   sengupta@sfsu.edu